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Last Updated on January 21, 2025
If you’re a busy mom looking for a flexible and low-risk way to start a business, print-on-demand (POD) may just be your perfect match.
POD allows you to sell custom-designed products without worrying about inventory, packaging, or shipping. And while there are many POD platforms available, we are going to discuss Printify specifically (as this is the one that we currently use here at Major League Mommy).
So let’s talk about it.
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What is Print on Demand (POD)?
Print-on-demand (POD) is a super simple way to sell custom products without worrying about keeping inventory or dealing with shipping. Here’s how it works: when someone orders from your store, the product is made and shipped directly to them by a print provider like Printify. How does this benefit you? Well, that means no stacks of boxes cluttering your house and no late-night packing sessions! You can focus on the fun parts—like creating cute designs and sharing your shop—while Printify handles all the heavy lifting. It’s the perfect setup for us busy moms who want to start a side hustle without the extra hassle.
About Printify
Printify is a popular print-on-demand platform that connects you with a variety of print providers around the world. It lets you create and sell custom-designed products—like T-shirts, mugs, tote bags, and more—without managing inventory or dealing with shipping logistics.
It does have a pretty user-friendly interface, the pricing is fair, and there are a wide range of customizable products. In a nutshell, Printify makes it quite easy to launch and grow your POD business, even if you’re totally new to entrepreneurship.
Steps to Build Your Profitable Pront on Demand Business Using Printify
Decide What Products You Want to Sell
If you don’t already have a product in mind to sell, you can find a seller on Fiverr to research profitable niches for you. If you are using a platform like Etsy, Everbee will be extremely helpful to help determine products and niches that are actually bringing in sales.
Again, you can always just outsource work to a Fiverr seller.
Typically what you get with your niche research report from Fiverr is:
- Low competition, high-demand niches
- Keyword research
- Product Recommendations
- Market trend report
Always look at the specific Gig Description on Fiverr to see exactly what they are offering. Pricing and packages can vary from seller to seller.
Set Up Your Printify Account
Head on over to Printify and create an account. It’s free to sign up, and they have resources available to help guide you through the setup process.
Start Designing
Once you’ve got your Printify account all set up you can start designing your products. (I mean, you really could start designing even before your Printify account is set up, to be honest).
You can use online tools to create custom designs (I know quite a few people who use Canva to create their designs), or even work with tools provided by Printify to get started designing.
Make sure your product designs are SEO friendly, as this will help to get your products in front of more people in search results. This is commonly overlooked.
Yes, the keywords, title, etc, in your product description is vital to SEO success. But the imagery itself should be in line with your SEO goals as well.
Set Up Your Store
Set up your store. You can use an eCommerce platform like Shopify or WooCommerce to host your store. You may even choose to just set up shop on a popular Marketplace like Etsy or Amazon. The choice is yours.
But you will want to make sure that the platform makes it easy to run your POD business. It should allow you to easily manage orders, track inventory, and accept payments.
You should also be able to use the platform to set up discounts and promotions and to integrate with social media for marketing.
Printify connects easily with platforms like Etsy and Shopify. Simply link your store to Printify, and your products will sync automatically. This streamlines the process of adding products and managing orders.
By the way, If you are planning to form an LLC for your business, you can definitely still do so at this stage. Northwest Registered Agent and Bizee are two popular options for registering an LLC.
Set Competitive Pricing
With Printify, you can set your prices to ensure healthy profit margins. Take into account the base cost, shipping fees, and market trends when pricing your products.
Promote, Promote, Promote!
Finally, you need to promote your products.
You can use a variety of methods, such as email marketing, pay-per-click advertising, and social media marketing.
You also can (and definitely should) use influencers to help spread the word about your products. Do not underestimate the power of user-generated content!
Wrapping Up
Starting a profitable print on demand business can be easy if you follow the right steps and take advantage of the many resources available to you.
Even if you’re totally new to this whole concept, there are so many resources out there to help you get started. You literally don’t have to break the bank to get your POD business up and running! You don’t even need to have a ton of time on your hands. You can sign up for your Printify account here, and get started asap!
Feel free to drop some of your print on demand business questions in the comments below and we will do our best to answer them!
