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Starting a profitable print on demand (POD) business may actually be easier than you think.
With the right knowledge and resources, you can quickly start your own print on demand business and start generating an income from it ASAP.
Here’s how to get started.
*Post may contain affiliate links. Full disclosure can be viewed here.
What is Print on Demand (POD)?
If you don’t already have a product in mind to sell, you can find a seller on Fiverr to research profitable niches for you. If you are using a platform like Etsy, Everbee will be extremely helpful to help determine products and niches that are actually bringing in sales.
Again, you can always just outsource work to a Fiverr seller.
Typically what you get with your niche research report from Fiverr is:
- Low competition, high-demand niches
- Keyword research
- Product Recommendations
- Market trend report
There are even sellers out there that will send you a list of reputable suppliers for your POD products.
Always look at the specific Gig Description on Fiverr to see exactly what they are offering. Pricing and packages can vary from seller to seller.
Make sure you do your research before making a commitment to any one supplier, as different suppliers offer different types of products and services.
Once you’ve found a supplier, you can start designing your products.
You can use online tools to create custom designs (I know quite a few people who use Canva to create their designs), or even use templates provided by the supplier.
Make sure your designs are SEO friendly, as this will help to get your products in front of more people in search results. This is commonly overlooked.
Yes, the keywords, title, etc, in your product description is vital to SEO success. But the imagery itself should be in line with your SEO goals as well.
Set up your store. You can use an eCommerce platform like Shopify or WooCommerce to host your store. You may even choose to just set up shop on a popular Marketplace like Etsy or Amazon. The choice is yours.
But you will want to make sure that the platform makes it easy to run your POD business. It should allow you to easily manage orders, track inventory, and accept payments.
You should also be able to use the platform to set up discounts and promotions and to integrate with social media for marketing.
If you are planning to form an LLC for your business, you can definitely still do so at this stage. Northwest Registered Agent and Incfile are two popular options for registering an LLC.
Finally, you need to promote your products.
You can use a variety of methods, such as email marketing (Everbee is useful for Etsy sellers), pay-per-click advertising, and social media marketing.
You also can (and definitely should) use influencers to help spread the word about your products. Do not underestimate the power of user-generated content!
Starting a profitable print on demand business can be easy if you follow the right steps and take advantage of the many resources available to you.
Even if you’re totally new to this whole concept, you can find professional Fiverr sellers to help you get started. You literally don’t have to break the bank to get your POD business up and running! You don’t even need to have a ton of time on your hands.
Feel free to drop some of your print on demand business questions in the comments below and we will do our best to answer them!